Preview

Cris is an award winning professional photographer based in Lubbock, Texas. He specializes in wedding, portrait, corporate and family photography. Cris' passion and knowledge for the art of photography is contagious. Since turning pro in 2001, Cris has had the opportunity to photograph Presidents, Vice-Presidents, dignitaries, and countless other people who live extraordinary lives. Currently, CjDuncan Photography is one of the most sought after wedding photographic artists in the area. Cris and his wife, Deanna, both believe that God has blessed them with a talent and a passion that needs to be shared with clients and professionals alike. This book is designed to give back to the photography community some of what it has poured into Cris.

Without the support of so many, Cris would not be where he is today. This book is a means to support and encourage other photographers, both young and old, in their quest for great images and a life of abundance.

"I did read your book on the plane home. You did a fabulous job of expressing your ideas and feelings very well.." Tony Corbell


Exerpt

The Photographer You Want to Be.

Congratulations on your commitment to invest in yourself, this great profession of photography and the people around you. To be the best you can possibly be, you must never stop learning. Education is not a one-time event. So many times we define our education by high school or college. Now while you cannot discount those experiences, your true education, the real learning, comes through your life experiences: the ups and downs of life, marriage, child rearing and business. These challenges are valuable lessons and serve as a catalyst to propel us into a greater position of power, leadership and greatness.
This book is written with one sole purpose in mind- the same purpose that I embrace every day--
"To create something of Value to serve others"
That is it. No more, no less. Can you think of another profession where you are given such an opportunity as that? Create value! Wow!! It is in this purpose that true wealth can flourish. I am not speaking of wealth in terms of money and fame like we typically think. I am speaking of a wealth that no amount of riches can buy, and that, my friends, is knowing that you have given of yourself and served another human being. Of course, we are compensated for this service, but I ask you, did you first enter this profession as a means to be rich or did you come in wanting to fulfill a passion that you had deep inside? It is from that passion that we need to search. That is the definitive point at which we begin our day, every day. When we can rekindle that fire we had the very first time we pressed the shutter and begin to see ourselves as a means to serve our client and create something that is of value to them, it is at that point that the wealth of this world will enter your life.
Please, don't misunderstand and think that we should be doing this just to serve others and be happy all the time. That is not my intention for any of you. I strongly believe that you charge as much as you possibly can for your unique art. This is a business and a livelihood for myself and along with many others, it is the only way to support our families. My point is that when we have the mindset of creating something of value for others and approach our business with that mindset, there is no way you can lose. The essence of what you do is not in the equipment you have, the lighting you've perfected or your latest marketing piece. The essence is in the relationship. When a client feels that they are valuable to you, your service and product has now become valuable to them.
On the following pages of this book, I hope you find inspiration, motivation and a desire to be great. In Genesis, God told Adam to be fruitful, multiply, replenish and subdue the Earth. This age old principle can be applied to our business. Be fruitful (Learn, grow and perfect your skills), Multiply (Expand, make change), Replenish (Restore yourself, re-examine), and finally Subdue (Be in a place of leadership and market control).
It is my hope that each of you can find the passion within and a desire so big that your heart comes alive. There is nothing that can stop you from becoming the photographer you want to be!!!
Cris j Duncan

Awards
Cris j Duncan continues to travel the country and gather awards and reconigtion for his photography. Below are a few of those accolades.

• 2008 Texas 'Album of the Year' scored a perfect 100.
• 2008 SPPPA Photographer of the year
• 2008 Texas, Best first time entry TPA
• 2008 Loan collection acceptance PPA
• 2008 Distinguished Print ribbon, Judges choice SwPPA